Journal12-1

Dunay, Paul; Krueger, Richard; Elad, Joel (2010). Facebook Advertising For Dummies. For Dummies. Retrieved November 02, 2011, from Ebook Library.

Paul Dunay is Global Managing Director of Services and Social Marketing, and he is an award-winning B2B marketing expert. Richard Krueger is co-founder and CEO of AboutFace Digital. He has a successful track record in leading the business strategies on behalf of social media and entertainment companies. Joel Elad holes a Master's Degree in Business from UC Irvine, and Bachelors Degree in Computer Science and Engineering from UCLA, and he wrote six books about various online topics. In this book, it mentions about effective Faccbook advertising campaigns, I think it is useful to do my research, because I want to find out some information in the new techniques for advertising. This is a good example to me.